It seems that no matter where you venture into the blogosphere these days you are always greeted by some form of promotion by Market Leverage, whether it is a ‘Market Leverage Contest‘ or just a simple banner advertisement, they are everywhere.

I had not been lured in until recently when I realised that they must be doing something right with so many bloggers promoting them and using their services.

I am always a bit dubious as many of these programs offer lifetime referral bonuses which encourage people to talk about and promote them. I did however decide to take the plunge, albeit with my eyes wide open.

I was very surprised with how professional their service is, once I had filled in the application form and pressed submit I was greeted with a phone call verifying my account and asking me if I needed any help. I was then welcomed by my publisher manager and felt very welcomed to the program.

The website at first was a bit daunting, it took me a while to find some affiliates I was interested in using, but after sometime messing around on the site, I feel like I understand where everything is now.

With many bloggers moving away from programs such as Adsense, Market Leverage could soon be dominating the blogosphere’s advertising portfolio.

If you are not already using Market Leverage then check it out. If you are using it, how are you finding it? What programs do you use? What programs are you having the best success with?

Do you think that Market Leverage will dominate the blogosphere?

Split Testing or A/B Testing is the process of testing 2 Ad units at the same time on a website or blog to see which one performs the best. It works by rotating the ads on around a 50/50 basis so that one visitor might see one Ad and the next visitor could see another. When run over a reasonable period of time you can judge which Ad unit performs best on your blog.

Everyone would like to know what their best performing Ad units are and this is how you can find out. When testing Ad units you want the test to run with all things being as close to equal as possible, that is why the Ads need to be used at the same time, if you did one test one week, then another the next there could be a big difference in traffic and content, which could affect earnings, so by keeping things as close to equal as possible your AdSense Split Testing will be more accurate.

Now we need to look at how you can do Split Testing on your blog. The easiest way is to use this small piece of PHP code that I use to run my Google AdSense Split Testing:

[sourcecode language='php']
srand((double)microtime()*1000000);

if (rand(1,2)==1)
{
Ad Unit 1 Goes Here
}
else
{
Ad Unit 2 Goes Here
};
?>
[/sourcecode]

The code works out a random number then depending on the number shows Ad Unit 1 or Ad Unit 2. This should produce results of around 50/50 as it is just like flipping a coin.

The technique of split testing is used by many big blogs and websites including some of my own. If you refresh this page the Ad Unit below may change, as it is currently using the above script:

It is recommended that you use the same size AdSense units, but change colors, borders and corners, to see which has the most positive effect. Once you have found the most profitable Ad colors, you can try using a different Ad Unit size and seeing if that performs better or worse.

My advice is to test as many colors and size on your blog until you find the most profitable, then leave that unit running for a few months, then start testing again, as trends change, and you need to keep on top to keep your blog earning well.

Let us know of your experiences with Google AdSense Split Testing.

Yesterday I taught you how to make your first profits online, today I will teach you how to maximize those profits with a little help from Jay over at OnlineOpportunity.org. I hope that you have already signed-up to Marketing Pond, if you have then lets begin, if not I suggest you do that first.

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Do you have a great site, great content, just not enough visitors to make any real money from it? Then this post is for you. I will let you in on a secret tip which will help you to not only help you make your first Dollars online, but will also teach you how to use it to maximize you sites traffic, so that you can earn money from your site as well.

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If you run AdSense on your blog/website then you should have noticed that from around December last year Google began testing on scrolling Ad Units which allowed the visitor to see more Ads. Google has now officially launched this product to all text CPC Ads.

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I have been playing around with AdSense for well over a year now, and have tested many formats and colours to try and increase my CTR and overall earnings. But I made my best breakthough ever last week when I stumbled across ‘AdsBlackList‘.

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With a rise in the amount of blogs that are removing Google AdSense units from their websites in favour of the 125×125 private advertising, could this lead to a massive drop in AdSense revenue and ultimately to the end of Google’s hold over Internet marketing?

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If you run Google Adsense on your website, then no doubt you have done some research into how you can get the best results from the ad units. We have put together 5 tips that we believe will help you improve your CTR and earnings.

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I have been told about a small tip that has improved the CTR on many publishers AdSense units, and I would like to share it with you, this may be old news to many Adsense publishers but there may be those of you out there that do not know this.

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